Doyle Albee – Building An Effective PR Strategy – BSE027
In this episode of Business Systems Explored, we speak to Doyle Albee, Host of the “PR Is Dead” Podcast, and President of PR firm Metzger Albee. Doyle breaks down to to create an effective PR strategy to get more exposure to your business.
TOOLS/MENTIONS:
- Google Alerts: https://www.google.com/alerts
- SourceBottle: http://www.sourcebottle.com/
- HARO: https://www.helpareporter.com/
- Mention: https://mention.com
- Trust Me, I'm Lying — Ryan Holiday: https://www.amazon.com/Trust-Me-Lying-Confessions-Manipulator/dp/1591846285
CONTACT:
- Doyle on Twitter: http://twitter.com/doylealbee
- Metzger Albee: http://metzgeralbee.com/
- PR is Dead Podcast: http://rainmaker.fm/series/prisdead/
RECENT EPISODES
Dmitry Dragilev - Startup SEO: How to Get Traction in Your First Year - BSE028
Doyle Albee - Building An Effective PR Strategy - BSE027
Vinay & Tony - Successful Task Management & Delegation - BSE026
Zachary Sexton - Efficiency, Productivity and Getting More Stuff Done.
Vinay & Tony - How To Recruit The Perfect Candidate Without Going Insane
Armando Biondi - How To Manage Facebook Ad Campaigns Like A PRO - AdEspresso
Matt Goldman - How To Reduce Churn and Retain Your Customers
Chris Lavigne - How to Create Videos that Customers Will Actually Watch.
Wendy Tadokoro - How to Systemize Your Business from Scratch
Jon Butt - How To Start An E-Commerce Business That Generates $3m In Annual Revenue
